A newly published research report offers advice to the UK cultural sector on how best to articulate their value to central government.
Measuring the value of culture: a report to the Department for Culture Media and Sport was written by Dr David O'Brien from Leeds Metropolitan University who carried out a 6-month research fellowship from April to October 2010 jointly funded by the Arts and Humanities Research Council (AHRC), the Economic and Social Research Council (ESRC) and the Department for Culture Media and Sport (DCMS).
There has been recognition, both within central government and in parts of the publically funded cultural sector, of the need to more clearly articulate the value of culture.
As a result DCMS established a partnership to co-ordinate a programme of work on measuring cultural value, and to provide leadership. DCMS is the lead partner, with the support of the Arts and Humanities Research Council (AHRC) and Economic and Social Research Council (ESRC), with Hasan Bakhshi (NESTA), Alan Freeman (GLA), John Davies (English Heritage), Rachel Smithies (Arts Council England) and Graham Hitchen as advisors.
The overall programme is aiming to take a role in leading a step-change in understanding and methodology regarding the measurement of the value of culture.
Measuring the value of culture: a report to the Department for Culture Media and Sport is the outcome of the first phase of this programme. The report explores the debates around cultural value, considering the meaning of culture and the reasons why valuation of culture is such a difficult task.
The report considers several solutions to the problem of how to value culture, giving an overview of techniques from environmental and health economics, arts and humanities research and recent studies on subjective wellbeing. Overall the report concludes that, in the context of HM Treasury's Green Book, the economic valuation techniques supported by the Green Book should be used by the cultural sector when articulating its value to central government.
In light of this conclusion the report makes three specific recommendations for DCMS and the sector:
• DCMS, in consultation with the cultural sector, should create clear guidance on how to use the economic valuation (rather than economic impact) techniques already deployed across central government and recommended by HM Treasury.
• DCMS should develop closer links with academics working in the area of cultural economics, to use existing and future studies as best practice guidance on the use of economic valuation for the cultural sector.
• DCMS should use existing work in this area to explore the possibility of developing a multi-criteria analysis for cultural decisions, of the type recommended in DCLG's Multi-criteria Analysis: a manual
Measuring the value of culture: A report to the Department for Culture Media and Sport (links to DCMS website, pdf)
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Media Contact: Jake Gilmore, AHRC Communications Manager; T: 01793 41 6021,
E: j.gilmore@ahrc.ac.uk
Notes to Editors:
Arts & Humanities Research Council (AHRC): Each year the AHRC provides approximately £112 million from the Government to support research and postgraduate study in the arts and humanities, from languages and law, archaeology and English literature to design and creative and performing arts. In any one year, the AHRC makes approximately 700 research awards and around 1,350 postgraduate awards. Awards are made after a rigorous peer review process, to ensure that only applications of the highest quality are funded. The quality and range of research supported by this investment of public funds not only provides social and cultural benefits but also contributes to the economic success of the UK.
The Economic and Social Research Council (ESRC) funds research and training in social and economic issues. They are an independent organisation, established by Royal Charter, but receive most of their funding through the Department for Business, Innovation and Skills. The ESRC's total expenditure in 2009/10 was about £211 million. They fund over 2,500 researchers in academic institutions and policy research institutes throughout the UK, and support more than 2,000 postgraduate students. www.esrc.ac.uk
This work was made possible by joint funding from AHRC and ESRC, award number RES-173-27-0202. Measuring Cultural Value would not have been possible without the support of the Evidence and Analysis unit at Department for Culture, Media and Sport.